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Thursday, August 28, 2008

Article Marketing And How It Works

It is an established fact that Article Marketing works by a large number of Internet Marketers in wide variety of niches. This has been repeatedly proven. However, those who have not ever attempted article marketing tend to think that it is harder or more time consuming than it actually is.

Starts by writing an article. This can be done by yourself or you can hire a ghost writer. The cost of ghost written articles is usually less than $10.00 for a 300 to 500 word article. It is important that the article be informative and related to your niche. The article should not sound like a sales letter.

At the end of the article, you include your 'resource box.' A resource box is simply information about the author, and it usually includes a link to the authors related website, a link to subscribe to a newsletter, and possibly even an email address to contact the author. If your article is ghost written, you are still the author.

Underneath the resource box, you type a statement giving others the right to reprint the article for free, as long as they don't change it and keep your resource box attached. This allows others to help make your article viral.

Once the article is written, you should distribute it to as many article directories as you can find. It helps to also send the article to ezine publishers within your niche for consideration. You can find lists of ezines in the various ezine directories that are available on the Internet.

There is article-submission software that can be used to speed up submitting your article in. One example of this type of software is Instant Article Submitter at www.instantarticlesubmitter.com . There are also services that will manually submit your article to directories. This is highly recommended because many article directories do not allow and will not accept articles submitted with software. One such recommended article submission service is We Submit Articles at: www.wesubmitarticles.com .

Submitting the articles yourself is a time consuming task. If you can hire someone else to do that work, you will have more time overall to concentrate your efforts on other marketing tasks, including producing more articles.

You can get more quality informations in this 5-part minicourse "How To Formulate A Successful Internet Marketing Strategy". http://www.revolutionarymarketingstrategies.com

Article Marketing Tips - Effective Methods

It's no secret that using articles is one of the best ways to market one's business, add credibility to a website and promote products. However, for you to be able to use articles as a marketing tool, you need to know how to market the articles in the first place, so that they maybe viewed by as many people as possible!

In this article we will discuss ten powerful and effective marketing tips that you can implement in order to unleash the true power of your articles!

Article Marketing Tips #1: Useful Information: When it comes to this type of marketing, keep in mind that the biggest reason why anyone will read your article is for information that will help them. So make sure you include some helpful information and minimize the amount of "fluff" or "padding" which is often used to maximize the word count.

Article Marketing Tips #2: KISS: In this case it means "keep it Short and Simple." When you write content or get it written for the internet and ezines, keep your articles precise and concise. This is important to hold the attention of your reader because unlike offline publications, reading off screens results in much shorter attention spans for your audience.

Article Marketing Tips #3: Name Games: When naming your article be sure to mention the main message or the main reason why people would read your article in the title itself.

Article Marketing Tips #4: Use Article Directories to the Fullest: One of the best ways to market your articles is to submit them to directories which already command a huge audience. The top five article directories in my book are:

1. EzineArticles
2. Articlesdynamic
3. Articlesinsync
4. Articlemarketer
5. Buzzle

Article Marketing Tips #5: Automate your Articles: Simply set up your articles on an autoresponder and use it to list all your articles!

Article Marketing Tips #6: RSS Feeds: Put your articles in RSS feeds and syndicate them to all parties who are interested. RSS works! Some examples are Google Blog Search, XML Sitemaps, and Microsoft's RSS Powered Longhorn etc.

Article Marketing Tips #7: Place Articles on Your Website: Position all your articles on your site. Not only does this help build trust and credibility but it will also attract tons of keyword based traffic from the search engines.

Article Marketing Tips #8: Use eBooks: This is a great viral technique that actually delivers. The idea is to position all your popular articles in an eBook that can be branded and distributed, for people to read refer to as many times as they want!

Article Marketing Tips #9: Use Affiliates: If you have affiliates, allow them to brand your articles using their affiliate IDs and promote them for you. In other words, use your affiliate's resources to market your articles as well!

Article Marketing Tips #10: Cross Link Your Articles: This means, you should cross reference your articles by placing links to your other articles in the article you are creating. If your link placement makes sense and content is helpful and not a blatant promotion of your other articles, then, there should be no reason why ezine webmasters or editors should object to your doing this.

So, to conclude, follow the above mentioned article marketing tips in mind and discover the true power of article marketing!

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert in the field of Article Writing and Submissions. He can be found on the internet at this website: Free Articles Submission

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert on articles in the field of Internet marketing. He can be found on the internet at this website: http://marketinguses.blogspot.com

Why Article Marketing Is Important To Your Online Business

I'm sure that by now you are well aware that Article Marketing is a very valuable tool that helps you build a very successful business. All you hear now is that you need to write articles to build your business, and how articles will attract tons of traffic to your site. But, do you really know why Article Marketing Is Important To Your Business? In this article I will go over some of the reasons that article writing is so very important.

If you are writing articles for your online business then you already know it is an important tool. One of the main reasons to write articles is to attract quality targeted traffic to your website. What I mean by this is you want to attract people to your site who are interested in what you are selling, or in the information your are making available to them. In other words you would not write an article about "The Best Ways To Bake A Cake ", and post it in a niche article directory that is about Outside Gardening. That would be a waste of your efforts because you would not generate quality traffic, if any at all by doing that. Remember what ever the topic of your article is, that is the group that you want to make the article available to.

Aside from attracting targeted traffic, your articles will get endless exposure. Once you submit an article and it gets posted in a directory you can only imagine how many people your article will reach. There are many webmasters who surf the web on a daily basis just looking for articles to put on their web sites, blogs or e-zines. And there are virtually thousands of people looking at these websites and subscribed to e-zines. As you can see that alone will give your online business endless exposure.

As well as endless exposure, article marketing gives you fresh content for your own website and or blog. As you add articles to your website or blog you are letting the search engines know that your site is constantly being updated with fresh relevant content. This puts you in good grace with them, which results in a steady climb in the search engine rankings. Simultaneously you are obtaining good quality back links to your site by people who are surfing the directories, blogs, and e-zines. You see they too are looking for fresh content to put on their sites.

As outlined above you can see why article marketing is important to your online business. First of all you get great quality targeted traffic to your site that eventually will get endless exposure for your business. Secondly you will be putting fresh content on your sites that in time will help you gain good search engine placement. Simultaneously you will be building good quality back links by providing fresh content for other webmasters to put on their sites. And finally by following these few very important steps you will be well on your way to building credibility as an Internet Marketer. And being considered an expert in niche is not too bad either. So get writing and build yourself a nice profitable business.

Frank is a very successful Internet Marketer with various Affiliate programs. He makes a living helping people start their Internet Marketing careers, and shows them how to become successful as well. Visit Franks website at :http://www.Home-Biz-For-You.Com You can Pick up Franks Free Home Business Newsletter at: Free Newsletter

Copyright 2007 Frank Tello

One is the Loneliest Keyword Number

suppose you are selling leather date book organizers and you target the word "organizers." There is no way for a searcher to determine if your site has information of interest to someone looking for a "leather organizer" for important papers, a "closet organizer" for a neater home, or a "wedding organizer" to orchestrate that big event. In this case, it is essential that you add a second word to clarify the meaning of "organizer" as it would apply to your site.

Another problem with single word searches is their attainability. Even if a single keyword is what you really want, you may not be able to attain a search engine ranking on it. While it would be nice to be positioned well on a single extremely broad keyword, you might better use your time to pair the keyword with something more specific. More specific keywords have the added advantage of ensuring that your prospects are more qualified. You do not want to disappoint searchers who visit your site in the search of a wedding organizer.

Another example: A search on "software" at almost any search engine will return over a billion documents. The sites at the top of the list are there because of an array of factors, some of which are beyond your control, such as Google's PageRank algorithm that uses link popularity in its rating. It's highly unlikely that your smaller software company could displace Microsoft or another software giant for a first place ranking. Their sites are too popular and have too many links to them to be ousted by a smaller, less well-know software firm. Instead of fighting a losing batter, you should search for a combination term that clearly describes your site and yet returns few enough sites to give you a fighting chance at getting a top ranking.

The bottom line: Do not waste your time fighting for a hard-to-get keyword, unless you are a major player with a powerful brand that dominates your industry. Some keywords will be highly competitive, and you may have to work hard to achieve a top 10 slot. If you find that after all your hard work, you still can not make it into that top 10, just keep working on your other keywords. There are so many other keywords and combinations where your site can achieve a top 10 ranking that you will find that it's not very difficult at all to develop strong traffic from those rankings.

Identify a niche or pocket of keywords that clearly describe your work and that few others are targeting. Then, go after them! Remember, successful SEO requires persistence and perseverance.

Pamela Upshur is the owner of Upshur Creative.

Upshur Creative combines fresh, contemporary, fully functional turnkey websites with the best PHP scripts and databases to create the largest and most comprehensive turnkey collection for entrepreneurs.

Visit her site at: Turnkey Home Based Business.