Using Unmarked Links In Your SEO Copy

Keywords in the links within your copy are particularly important in SEO.

Unfortunately, however, search engines and humans like different things when it comes to links. Search engines like to see your keywords used toward the top of the page. So if youre using keywords in your links, it makes sense that you put the links at the top of the page.

Humans, on the other hand, tend to find this distracting. And because they start clicking on links before theyve finished reading the whole page, they become easily lost and dont grasp the intended message (or worse, dont continue with the purchase). In most cases, visitors prefer a text link at the bottom of the page, rather than a plethora of links distributed throughout your body copy.

But there is a solution; if you have links within the main body of your website copy, you simply make them unmarked. By this, I mean tell the reader's web browser to override the default visual indicators of a link (normally blue font colour and single underlining).

One way of doing this is to include the following in your CSS file:

<style type="text/css"><br> <!--<br> a {text-decoration: none;}<br> --><br> </style><p align="justify">* Glenn Murray is an <a href="http://www.divinewrite.com" target="_blank">SEO copywriter</a> and <a href="http://www.ArticlePR.com" target="_blank">article submission and article PR specialist</a>. He is a director of article PR company, <a href=http://www.easywordpress.com/go.php?offer=nomadicw&amp;pid=9>Article</a> PR, and also of <a target="_new" href="http://www.divinewrite.com">copywriting studio Divine Write</a>. He can be contacted on Sydney +612 4334 6222 or at <a href="mailto:glenn@divinewrite.com">glenn@divinewrite.com</a>. Visit DivineWrite.com or ArticlePR.com for further details, <a href=http://www.4uwebcash.com/tag/make-money-online-at>more</a> FREE articles, or to download <a href=http://www.4uwebcash.com/tag/marketing-jobs>his</a> FREE SEO e-book.</p><div style="clear:both; padding-bottom:0.25em"></div> </div> </div> <p class="post-footer"> <em>posted by bum-squidoo80332 @ <a href="http://bum-marketing75636.blogspot.com/2008/08/using-unmarked-links-in-your-seo-copy.html" title="permanent link">10:50 PM</a></em> &nbsp; <a class="comment-link" href="https://www.blogger.com/comment/fullpage/post/8370845110984054393/7628788150981839908"location.href=https://www.blogger.com/comment/fullpage/post/8370845110984054393/7628788150981839908;>0 comments</a> <span class="item-control blog-admin pid-1524206295"><a style="border:none;" href="https://www.blogger.com/post-edit.g?blogID=8370845110984054393&postID=7628788150981839908&from=pencil" title="Edit Post"><img class="icon-action" alt="" 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