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Sunday, May 11, 2008

Referral Strategies - Part 1

Customers are humans too!

And all people deserve to feel appreciated when they do something for another. Sending you business that costs you little to nothing to acquire should trigger a flood of grateful feelings in you so show it!

"Referrals inherently possess 6 powerful characteristics that make it one of your best marketing strategies." Referrals are

  • High trust
  • Low Sales Resistance
  • Low Effort
  • High Leverage (once systemized)
  • Low Cost
  • High Return on Investment
The downside is very few businesses have formalized, systemized referral generation programs that their business can duplicate again and again. This leaves a massive hole in their bottom line profit and marketing arsenal. As a result, it increases uncertainty and stress levels. Is this you? If so, you need to organize your first systematic referral process. To achieve this you need to satisfy 4 steps. 1. Make it work 2. Reward those who refer 3. Systemize it 4. Duplicate it

Step 1 - Make it Work

Your first and most obvious task it to produce a referral system that actually brings in referrals. In many cases, you may find you already get referrals in a haphazard way. I would start with this one. Because it already satisfies step 1 and now you just need to reward, systemize and duplicate.

I will tackle each step with you one by one, but first its worth understanding the process. In all your marketing efforts, you should always start by improving things you already do before you ever seek to introduce some brand new strategy.

Next, understand that you can and SHOULD have multiple referral systems. One idea should not replace another but ADD to it. If you develop a second method of profitable referral generation, you dont drop the existing one because you found something better. You run with as many profitable, systemized methods for bringing you business as you can.

Now some people will instantly think, Thats going to be a lot of work. Get that I must do it myself attitude out of your head because when you have multiple, systemized methods for bringing you business, you will have the money to have other people perform the monotonous tasks of tracking, testing and implementing as you need.

All you need to do for now is follow the above 4 steps and you will have multiple low cost, high return on investment referral streams flowing constant leads into your business.

In Part 2, I am going to share with you a method I used to get 63 referrals from one appointment.

Until then...

Think BIG! Act BOLD! Have FUN!

Scott Groves is the Author of 6 Books, and Founder of "Immortal Entrepreneurs". His work has been endorsed by names such as Mark Victor Hansen, John Kanary, PhD's and CEO's worldwide. You can get a stack of business growth resources when you join Scott's New "Immortal Entrepreneurs" Members Area by visiting http://www.scottgroves.com

Targeted Article Marketing - Uncover 5 Practical Methods to Improve Your Article Marketing

Article marketing is one of the most effective marketing tools that you can use to promote your website and market your products. This tool can help you increase your website traffic and improve your search engine ranking as long as you consistently produce quality articles that are helpful and related to your target niche.

1. Deliver fresh information. If you would like to set yourself apart from the rest, you must give your articles an edge by filling them with information that are either new or are not often discussed. People will find your articles more valuable if you can provide them with data that they cannot find elsewhere.

2. Never advertise on your content. Keep your content free from blatant advertisements and strive to give your readers information that they are looking for. Save your sales pitches for your resource box.

3. Write short articles. People online do not have much time to spare when browsing the internet and they do appreciate reading articles that are straightforward and short. Make your articles run between 300-500 words to increase their chances of being read by online users.

4. Make use of compelling resource box. Strive to increase your conversation rate by making your resource box enticing and powerful. Keep it short, direct to the point, and irresistible. Include your name, the problems you solve or the product you offer, the reasons why online users should check on your website, and your website's URL.

5. Distribute your articles to various posting sites. Pick the ones that are highly visited and have impressive page ranking like ezinearticles and goarticles. Make sure that you submit on a regular basis to strengthen your online presence.

Want to learn how to sell high ticket products online? Download my brand new free guide here: "How to Sell High Ticket Products Online"

Sean Mize teaches a powerful, highly advanced system of creating and selling high ticket products online.

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Breakthrough Article Marketing - Discover 5 Popular Secrets to Supercharge Your Article Marketing

As more and more ebusiness owners are taking advantage of article marketing as a free traffic-generating technique, it is becoming apparent that there is overall reduction in quality of articles. Mainly because webmasters pay more attention to the quantity of their articles to get more inbound links. They sometimes forget that the success of article marketing campaign largely depend on the quality of the articles. If you want to succeed on this method, do not commit the same mistake and discover these 5 popular secrets to supercharge your article marketing:

1. Focus on the needs of your target audience. This is the best way to please your readers. By giving them what they want and what they need, they will feel that you truly done your research and that you really mean to help.

2. Use attractive titles. This is the defining element of your clickthrough rate. If your titles are catchy, keyword-rich, concise, and communicate the benefits they can provide your readers, your articles will be most likely to be read.

3. Learn from the experts. Identify the methods and techniques that are being utilized by popular authors and apply them on your writing. Just make sure that you don't lose your personality along the way or you'll be branded as a copycat.

4. Strive for excellence. This is the fastest way so you can make a name online. When you deliver only the best, online users will learn to trust your and support not only your articles, but also your products as well.

5. Be an expert on your chosen field. As an expert, you must be a great source of information to your potential readers. You can do this by keeping yourself abreast with the latest information that is related to your field.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Internet Marketing Articles - Writing These Articles Can Teach You a Lot About Yourself

Article marketing has the potential of changing your life forever. Nothing like starting out with a statement that can knock your socks off. I do believe this is true. I dismissed article marketing when I was first introduced to the idea. There were several aspects of it that I thought just did not make sense: the first of which was that you could take other articles and just change a few words and make them your own. I could see right away, that this type of thing would have no value.

The idea was presented to me again at a later point, and by now I had heard enough times what a great way it was to promote your business, and how inexpensive it was that I thought I would give it a try. I started by submitting 10 articles. All 10 of my articles were rejected, and had to be rewritten or fixed two or three times before I got them submitted: needless to say, this took considerable time and effort.

The funny thing was that this did not discourage me; it actually convinced me that article marketing was indeed a legitimate form of Internet marketing. Simply stated, if it took this much effort to get my article submitted to the top article directory, then the other articles being submitted had to be at least this good and more likely, better.

I guess what I am saying is that unlike what I had thought originally, articles could be a valuable resource for readers, therefore they were a legitimate source of information, meaning they would actually be read by people looking for information.

What I concluded from all of this is article marketing attracts a very real group of potential prospects to be targeted; therefore, if I was to master the skills and become an expert article marketer, I could build a very solid business and career online. This means you can too.

What if Dan Iverson could show you how to write about any topic on earth and make money? He'll teach you how to better understand human nature as it relates to e-commerce; how people, from their perspective, come to make a purchase on the Internet. I am talking about learning how you can pick a topic of interest, write about it, and with the right tools and a little research find connections between your readers and real products and services, of which you can become an affiliate and make money. Here is the best part. I will teach you all of this absolutely free. That's right, click on this link and you'll get the full Affiliate Masters Course Free. This is no joke, I promise once you start to read this course, you will see and learn the logical system of affiliate and information marketing. It will open your eyes to the greatest and most versatile opportunity in known history: the Internet. Even if you have a website, you can use these techniques. http://aggressiveinternetmarketing.net/free-tool.html

Lucrative Article Marketing - 4 Reliable Steps to Increase Your Article Marketing

Almost all webmasters today are trying with all their might to improve their article marketing to get ahead of the pack. If you are one of them, these 4 reliable steps will help you improve your article marketing campaign:

1. Make your articles worth reading. The content of your articles is one of the most essential elements that can determine the success of your marketing efforts. If your articles are lousy, no matter how many you submit to publishing sites, you will surely fail on this technique. Instead of focusing your efforts on multiplying the number of your articles, concentrate on giving your readers content-rich, useful articles. As article marketer experts will put it, it's better to have 10 quality articles than have 1,000 lousy articles, because quality articles will be surely be republished and can result to numerous inbound links.

2. Optimize your content. Before you write your articles, identify the keywords that you are targeting. Then run these keywords on keyword analyzer tool so you can get relevant, long tail keywords that you can use on your content. By doing so, you can avoid using your main keyword over and over again and not make your article sound redundant.

3. Adhere to the rules set forth by publishing sites. You would want your articles to be published the first time you submit them, right? You do not want to waste your precious time revising your articles later on just so they will meet the standards of major article submission sites. To save you from this dilemma, learn and understand the various terms of article submission sites even before you start writing.

4. Master the art of writing killer resource box. Of course you would like to have an amazing clickthrough rates so you can convert readers to online visitors. You can easily do so by learning how to write powerful resource box.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Lucrative Article Marketing - Latest 5 Targeted Methods to Increase Your Article Marketing

Thousands, if not millions of marketers are growing more and more satisfied with article marketing not only because it delivers great results but also, it is very easy to utilize. Anyone can actually do it even if they don't have the money to spare, as long as they can write quality articles, they will surely succeed in this traffic-generating technique. Here are the latest 5 targeted methods to increase your article marketing:

1. Make sure that your articles are informative. Remember, the only reason why online users will open your article is because they are looking for useful information. To meet this need, fill your articles with data that are relevant to your potential clients.

2. Write articles that are relevant to your products and services. The reason behind this is very obvious. You are writing articles to promote your offerings, thus, articles that are not related to your products will not help you close a sale.

3. Proofread your articles. Before you submit your articles to publishing sites, make sure that they are free from any error. Also, make sure that your ideas are presented in a logical way and your sentences are easy to understand.

4. Pick the best publishing sites. Not all publishing sites are created equal; some are not even indexed by Google! To make sure that your articles get the exposure they need, stick to those publishing sites that have high page ranking and great online traffic like EzineArticles.com.

5. Cross reference your articles. Once you got the attention of an online user, make sure he or she can get an instant access to your other articles. You can include link on your resource box that will take the reader to your other articles for further reading.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Breakthrough Article Marketing - Uncover 4 Fast Methods to Grow Your Article Marketing

Article marketing isn't just about the quality of the articles, it is also about the number of articles that you can create and submit on a regular basis. This marketing technique can be a huge task but the end results can be extremely rewarding. If you want to advance in this method, you should know how to multiple the number of your articles so you can give your website great exposure and unlimited links. Here are the 4 fast methods to grow your article marketing:

1. Do no spend to much time on research. If you are spending 1-2 hours doing your research for one article, chances are, you are not really an expert on your chosen field. To multiply the number of your articles, write those topics that you are very familiar with and doesn't need extensive research.

2. Create an outline. Instead of starting your article with a blank paper, spend a couple of minutes and list the major points that you would like to discuss. This can help you direct your article to the right direction and most importantly, it will help you not to forget your ideas while writing your articles.

3. Write how-tos or 10 best ways... kinds of articles. These are the easiest kinds of articles to write. All you need to do is draft an outline listing all the tips, steps, etc. and you will be able to finish one article in as little as 15 minutes.

4. Be dedicated. If you want to succeed in this method, your must breath, eat, and embrace article writing and make it part of your system. The best way to motivate yourself to do more is to love the task and consider it as an hobby rather than a job.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Breakthrough Article Marketing - Uncover 4 Fast Methods to Grow Your Article Marketing

Article marketing isn't just about the quality of the articles, it is also about the number of articles that you can create and submit on a regular basis. This marketing technique can be a huge task but the end results can be extremely rewarding. If you want to advance in this method, you should know how to multiple the number of your articles so you can give your website great exposure and unlimited links. Here are the 4 fast methods to grow your article marketing:

1. Do no spend to much time on research. If you are spending 1-2 hours doing your research for one article, chances are, you are not really an expert on your chosen field. To multiply the number of your articles, write those topics that you are very familiar with and doesn't need extensive research.

2. Create an outline. Instead of starting your article with a blank paper, spend a couple of minutes and list the major points that you would like to discuss. This can help you direct your article to the right direction and most importantly, it will help you not to forget your ideas while writing your articles.

3. Write how-tos or 10 best ways... kinds of articles. These are the easiest kinds of articles to write. All you need to do is draft an outline listing all the tips, steps, etc. and you will be able to finish one article in as little as 15 minutes.

4. Be dedicated. If you want to succeed in this method, your must breath, eat, and embrace article writing and make it part of your system. The best way to motivate yourself to do more is to love the task and consider it as an hobby rather than a job.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Profitable Article Marketing - Announcing 5 High Powered Secrets to Explode Your Article Marketing

Article marketing isn't just about writing and distributing your articles online. If you would like to succeed in this technique, you must produce quality contents that are useful and relevant to your target niche. It is only through this that your articles will be picked up and republished by other webmasters and publishers.

1. Be productive. Article marketing will require you to write numerous articles for as long as you are running your online business. As such, you must be willing to produce quality articles on a regular basis to continuously improve the number of your links.

2. Sign up with article submission sites that have quick review and posting time. Don't waste your time with publishing sites that takes 3-4 weeks to publish your articles. By that time, your content is no longer timely. Stick with the ones that can post your articles within 24-72 hours just like ezinearticles dot com.

3. Your articles must be easy on the eyes. Lengthy, paragraph form articles that have little or no page break at all can easily turn your readers off. Make your articles readable by breaking your articles into short paragraphs and using bullet points whenever appropriate.

4. After you have submitted your articles, check to see if they are posted online after the review period has lapsed. Sometime, articles are not posted due to broken links, inappropriate content, keyword stuffing, and blatant advertisements. In these cases, you will be asked to re-write your articles so they will conform to the standards set by the publishing sites.

5. Track your progress. Make it a habit to check the click through rate of your articles online and your website traffic to see if there is a noticeable improvement on your numbers. You can use your findings in improving your article marketing techniques.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Targeted Article Marketing - 4 Explosive Secrets Towards Effective Article Marketing

Article marketing no matter how old and classic it may seem to be remains to be an effective and well-trusted instrument by many businessmen and marketing specialists. The dependability and reliability that it possesses makes it still well-loved and trusted. For this reason, article marketing continues to evolve and rejuvenate. Below are some of the explosive secrets of effective article marketing:

1. Know your targeted market and focus with them. The articles that you are going to market will be most effectively written when you know as the writer for whom the article is going to be. By knowing who your potential market is going to be you can immediately think about what is best to be written for them.

2. Prepare the article with the intention to inform and educate your potential market first and then market and advertise successively. By driving these forces to be your core reasons why you are creating these articles, you can make sure that you will be very effective in attaining your core objective - that is to market and advertise.

3. Allow for your articles to be relayed and conveyed. Now that the article has been made, make sure that these are properly published, exposed, and able to generate notice from your potential market. You can have these articles published on some of the leading article directories and sites or you can have these published on your own site. What is important here is that you are able to get the message properly relayed.

4. Monitor and track the progress of your article marketing strategy. This is just like any other marketing schemes should be properly tracked and monitored. By determining the progress rate of your mechanism, you can take appropriate actions whenever necessary. This will help you combat any possible loopholes on your plan and thereby preventing massive failure on your plan.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Profitable Article Marketing - Announcing 3 Nifty Secrets to Excel with Article Marketing

Today, the fastest way to drive online users to your website is to give them what they are looking for - information. When you are able to impart your knowledge and you were able to help people to resolve their pressing issues, you can be assured that they will check on your website to either make a purchase or subscribe to your newsletters.

Here are the 3 nifty secrets to excel with article marketing:

1. Your articles must be useful. Write while keeping your readers in mind and give them the kind of information that they will find valuable and useful. You can provide answer to their burning questions to shed some light on particular issues or give them a handful of great tips that can either improve their skill level or empower them to do certain things on their own. By doing so, you can lure online users to read your content in their entirety and increase the chances of your resource box of being clicked.

2. Your articles must be keyword-rich. Before you write you articles, identify the keywords that you will be targeting on your content. A little research using keyword suggestion tool will go along the way. Right now, the acceptable keyword density is anywhere within 1-3%. That means that if you are writing a 500-word article, you should include your main keyword 5-15 times in your content. It is important that your keywords sound natural and blend nicely with your content so you will not annoy your readers.

3. Use snappy titles. This is one of the most important elements in article marketing yet it is usually overlooked especially by new marketers. Remember, your title is the first thing that your potential clients will see with regards to your article. If your title is not well-written and boring, you can be assured that your articles will be left unread no matter how informative and well-written they are.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.