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Monday, June 9, 2008

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Havent we all been told that the ones who succeed are aggressive and pushy? Isnt this why so many people are scared of marketing themselves? In my 30 years of coaching people, I have found that almost everyone has an aversive reaction to marketing. In other words, they would rather do anything but market themselves and thats what they usually do.

Tip 1: Look at your old concepts of marketing:

What images come up for you when you think of marketing?

Do you visualize a pushy salesman at your door? Do you think of telemarkers calling you at night?

Tip 2: Do you equate marketing to sales?

Most of my clients have always worked for someone else and in their own business, they are scared about whether they succeed or fail. So they begin to believe consciously or unconsciously that marketing means sales.

Tip 3: Do you think you are taking when you are offering your services?

Over many years of helping people get more clients, I can honestly say that most people believe they are taking from another when they market themselves to another. Instead, start thinking of yourselves as giving whenever you tell anyone what you do.

Tip 4: Have a very comfortable, non pushy elevator speech.

An elevator speech is a memorized version of what you say when anyone asks you What do you do?. Always answer the question with a question. For example, if you are a real estate agent, instead of saying I'm a real estate agent, say You know how most people get stressed out when they buy or sell a home? Well my job is to help them to relax and enjoy the process. I am a real estate agent.

Tip 5: Always ask permission to continue.

For example, if you are making a cold call to someone in business, get their permission to continue. For example, if you are a coach and you say your name and what you do, like I help People succeed in business, then say If youd like to take 30 seconds, Ill be happy to tell you what I do. The receiver of the call will feel like their time is respected.

Tip 6: Always give before asking for the gift of someones time and attention:

For example, if youre a real estate agent, and you want to go door to door, have something in your hand to give the person. For example, Im your neighbor and I have a list of the properties that have been sold in our neighborhood. Would this be of interest to you?

Tip 7: Your prospect needs to know, like and trust you.

Any attempts at being pushy with a prospect will turn them off. Remember to focus on building a relationship so they can know, like and trust you.

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With her 30 years of psychological expertise, Dr. Maya Bailey specializes in helping Real Estate Professionals who want more clients, more free time, and a better lifestyle to create confidence, a positive mindset, and a step-by-step blueprint for success.

For specific ways to master your psychology about getting clients and growing your business, and your personalized step-by-step success blueprint, visit http://www.90daystomoreclients.com to receive your FREE special report and audio mentoring session: 7 Simple Strategies to More Clients in 90 Days. To contact Dr. Maya Bailey, call 707-799-5412 or visit http://www.90daystomoreclients.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

By website assessment criteria, we realize that link popularity building leads to higher search engine ranking. In other words, higher search engine ranking of a website happens when it receives large number of high-quality inbound links.

Link Popularity Building Discovery

Discovering how far our competitors gone in link popularity Building helps us a lot. It's an important website assessment criteria that requires maximum attention.

How should we do this? By referring to search engines. Some search engines show more (minor) incoming links to a website, but Google shows less number of (major) incoming links.

To find out how many inbound links you've got from other websites, you just need to do the following at major search engines:

* At Google, type: link: www(dot)DomainName(dot)com

* At Yahoo, type: www(dot)DomainName(dot)com

* At MSN, type: link: www(dot)DomainName(dot)com

Near the top of the Search Engine Result Pages (SERPs), you will see the number of pages adding a link to your site. Of course, you can also go down the page and see the pages linking to you.

Importance of Gaining Inbound Links

The more inbound links you get, the better link popularity building you've led. It will be proper answer to this website assessment criteria which leads to higher ranking as well as higher visibility. In other words, searchers find you closer to the top of the first (two) result pages. It simply means more traffic.

From search engines' point of view, the popularity of your website plays an important role in increasing the value of a website. So, link popularity building should be an integral part of your internet marketing. Each incoming link is a vote to the credit of your website.

By launching this website assessment criteria, you figure out the link popularity of your competitors as well. If they have large number of inbound links, it could indicate the high-quality content and usefulness of their website.

Inbound Links - Quality or Quantity?

Although the number of inbound links matter, the quality is much more important. To receive a few high-quality links from other websites is much better than having tens or even hundreds of them coming from low-quality sites.

To have better search engine ranking, you should follow this website assessment criteria and lead a link popularity building campaign on a regular basis.

What determines the quality of the link-sending website?

* The page rank of the link-sending page,

* The high ranking of the website in search engines,

* The richness of the content at link-sending website,

* The content relevancy of the link-sending webpage,

* The authority of link-sending website in your industry,

* The anchor text of the inbound links,

* The keyword in the alt tags of the link-sending banners,

* The source of the directory links (Yahoo and DMOZ being the best), and

* The industry relevancy of the directory links.

When you do well in this website assessment criteria, you receive a lot of inbound links that helps the indexation of your website too.

Different Types of Inbound Links

The best type of link you should work to obtain is one-way link. In other words, they are the links for the acquisition of which you don't have to post a link in return. In other methods, you have to add a link to the same site in return (reciprocal linking) and some times, you post a link to another web site (three-way linking). None of other methods could help your site like one-way links.

Linking strategy to receive lots and lots of inbound links is a very important part of your online marketing. You should spend some time on devising an excellent plan to increase your site's popularity. Then, you should dedicate some time on a regular basis to take action persistently. In the long run, you'll see the precious results of doing so.

It's not easy, but it's worth doing it. Once an influx of enthusiast visitors comes to your site, you'll see how this website assessment criteria, link popularity building efforts have helped boost your online business.

It's through website assessment that you become aware of how you and your competitors are doing in link popularity building. It needs to be taken more seriously.

Rahman Mehraby is mainly focused on Website Assessment as an initial step before taking any SEO Packages. He writes articles to help webmasters gain higher organic search engine placement. Visit his website at: http://www.site-booster.com.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

In the Internet, SEO marketing is the way to go if you want your business to be seen and noticed. There is such a thing as a SEO marketing specialist who aids clients and website owners in their quest to have bigger sales and more traffic to the site. The Aim of SEO Marketing: SEO strategies has mainly one aim and that is to bring traffic to a certain site. Traffic is seen as prospective buyers and clients of the site owner. Therefore, traffic is a much needed "commodity". Many Internet users visit sites that they have been redirected to or sites that have been presented by search engine results, and they get hooked on these sites. In other words, some users do not specifically seek out that particular site but they might have been led to it by it being in the top ten high ranking sites presented after a search engine query.

Now you see how important getting high ranking is during searches. Sites that rank in the top ten are most likely visited by more users than those that are ranked lower. Many users do not bother to look for more sites if they find what they are looking for in the first few sites presented in a search. This is why many sites employ search engine optimization methods to encourage higher ranking and to achieve successful Search Engine Optimization strategies.

The Value of SEO Marketing: The value of Search Engine Optimization strategies is that people who work to market your site know what they are doing and may be objective about what your site requires. By hiring and working with a Search Engine Optimization marketing expert is also a way of fully understanding how the search engines work and what is needed to meet the requirements of being in the top ten pages of a search engine.

SEO Marketing Tools and Strategies: There are many ways of getting your site in front of many Internet users. These strategies are all included in search engine optimization and website optimization. Most sites are optimized to suit the requirements of search engines. Many search engines index and catalog sites in accordance to the data and information that the site owners have submitted and the data and information that the search engine crawlers have gathered from the web site. The way that the data and information is presented in the site is important and so is the submissions that are given to the search engines. It is the role of the Search Engine Optimization marketing expert to be able to fully recognize the right data and information to supply for the site and submit to the search engines. Search Engine Optimization marketing companies are hiring, at an unprecedented pace, SEO strategies consultants to accommodate the increasing demand for quality SEO strategies experts that can handle search engine optimization and SEO marketing for various sites

Among the many SEO strategy tools that can propel a site to the first page of a search engine result is content. Content that is relevant to the site is what sites need to make it stand out from others that have irrelevant content and improper web design. This is the importance of keyword or key phrases that are integrated ion to the article used for the site. These articles carry the information that robotic crawlers need in order to properly index a site according to what it contains and what it can offer to users. The relevance factor holds true when link building. One way inbound links from relevant sites are extremely relevant.

Search Engine Optimization marketing strategies also include designing the web site in such a way as to make it easier to use and for the texts and images to load quickly. It is important for the web site to be quick loading in order to hold the attention of the users. Sites that take too long to load or have large images that hinder quick access to the texts will most likely be abandoned by the users in favor for a much faster site. Part of SEO marketing is to meet the demands and needs of the people by providing a web site that has relevance and the information that the users need.

The problem with SEO strategies is that there is a fine line of distinction between black hat and white hat methodologies. Some SEO experts employ underhand methods to gain high ranking for their clients' sites. Many overzealous SEO experts might integrate a few well placed codes and hidden texts that could raise the ranking of a certain web site. Human users will not be able to see these codes and text but the spiders and crawlers used by the search engines to help index a site will be able to read these and gather these as relevant information regarding the site. The results of these actions will lead to the site being banned from the search engine and the SEO company might be included with this. It is best to practice white hat methods of SEO marketing to have long lasting results.

Moe Tamani is a SEO Consultant with a leading US based SEO Company.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

This is a question that I get asked many times by people. How many articles do I need to write to be successful with article marketing. Now let us look at some key considerations that are important to be successful with this method of marketing.

When you are first starting out it is going to be difficult to write one article a week. For most people writing does not come easily. So it is very important that you focus on doing one article a week. Once you become good at this you can increase this number to two a week.

Over time you will become very good at writing at you will be able to write five articles a day. Then you can gradually increase this and you will be writing ten articles a day.

So back to the original question. How many articles should you have written to start seeing measurable results. You need at least two hundred and fifty articles to start seeing good results and determine if you are progressing with your article marketing. If you were thinking of only writing a few articles sorry to disappoint you.

So what is the magic number of how many articles that I need to write? You need to write as many as possible. You see the more articles you have in distribution with the article directories the higher the number of readers of your articles. This equals more subscribers and more paid customers. Knowing this information once you become good at writing you may want to write at least ten articles a day.

Hopefully this information will motivate you to write more articles so that you can increase your business.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Article marketing is a form of advertising which really helps boost your search engine rankings. Article marketing on the net also helps in sending targeted traffic to your site through permanent links from other websites. As a niche marketing service, article marketing targets getting more focused traffic to your site by putting content rich, professional articles relevant to your site and business. There are many article marketing websites offering great article marketing services.

Internet marketing articles are very useful for small businesses which are dependent on their website to generate leads and clients for them. Rich and interesting original articles need to include a link to your site to reuse them if they are liked by any site. This is a great marketing strategy of using articles to gain one-way links, which send specific, business-centric clientele to your site.

This kind of strategic marketing using articles works really well and you get a great number of links from these articles. These links are placed into the body of the articles itself. Having these links is very helpful, as they are one-way in nature, and need no monthly charges to maintain them. They are permanently put up on the site. When anyone publishes an original article, it gets syndicated on the site, and scores higher points with search engine rankings as compared to simple text links.

Its a great tool for online marketing, and one of the more clever ones as well. A must-do for businesses marketing primarily through the internet.

ArticlesInMyInbox is the premier electronic article courier express. Delivering original content and supplying search engine links to your business web site or web site of your choice, it is the unfair advantage you need to dominate the marketplace. To get this powerfully effective strategy of marketing working for you immediately send an email to admin@dougbarger.com with "article orders" in the subject line and a little about your business in the email body and we will follow up with you by email to discuss implementation. Thanks.

Breakthrough Article Marketing - Managing your Article Marketing in 3 Simple Ways

The total quality management of a business's marketing arms takes more than what it expected. Difficult as it may seem, article marketing is simple and easy to manage when you know what direction it is going into. Below are three of the simplified ways on how you can manage the articles that you are using to have better marketing results:

1. Manage first your articles. Managing articles involves proper manufacturing of article materials to be used for wide distribution. You have to make sure that there is a specific program of schedule that is being followed as to when each article will be released and posted on the publishing sites that you have chosen. You also have to properly check the quality of every article that goes out from your business entity as every article that you release bears your business identity and may put your credibility at risk.

2. After carefully managing your articles, work on managing your marketing mechanism. In this portion, you have to make sure that all plans and strategies about how you can effectively market your articles should be laid out. Manage your resources based on the need to allot these on your marketing scheme. You may engage into some sort of paid advertisements to be able to maximize your marketing arms.

3. Lastly, you need to know when to stop and rev up the release of your marketing materials. This is best achieved by tracking and monitoring the daily and weekly progress and development that each article that you released on the net. Thru the monitoring that you conduct, you will have a view as to which part of the plan does well and does not perform well. In which case, you can then better determine what could be wrong with your material and your marketing plan.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.